Traffic Building

Traffic Exchanges 202 - Advanced Strategies for Lead Generation

Traffic Exchanges are a great way for a internet marketing "newbie" to get going with their internet marketing efforts. These, if used properly, can get you a ton of exposure on the traffic exchanges.

The key to having success is to understand your market.

Why do you think that most people are on the traffic exchanges in the first place? They are on the traffic exchange to promote their business, not necessarily to look at your opportunity. They are looking for a few things

You have to offer them something that they want.

So what is it that they are looking for? Well to answer that question, lets ask the same question of ourselves... Why am I surfing?

Most likely you are...

Looking to promote your website
Looking for ways to spend less time surfing, and become a more effective internet marketer
Looking for education, training, and ways to do things cheaper and better

Your target market (those other traffic exchange surfers) are not really looking to get into another business. Offer those people what they want and you'll have some success. Remember that the money is in the list, so lets start building the list, and offering fellow traffic exchange surfers the things that they really want.

If we can attract someone to our site by offering them what they want, capture their info for our autoresponder, we will have a much better time later offering them our "primary program" than if we just promote our "company" website. We can even turn this whole process into a lead generation machine, and make lead generation a profitable process, instead of spending money advertising.