Traffic Building

There are many ways of generating traffic to a website these days. And more techniques are currently being developed to help webmasters get the visitors they need to sustain their growth. Traffic is especially important to affiliate marketers, as it is only through them that they can make sales and earn good income.

One good method to consider is promotional exchanges or simply, traffic exchanges. This is the process of pooling your resources together with an individual or company so that you can maximize the number of visitors that you can direct to your own website on any given day.

Traffic exchanges can be done in three ways. These are through:

1. Link exchanges
Link exchange is simply publishing the URL of your website to another. And you are supposed to do the same thing for the website that you have partnered with. By doing so, both of you are practically sharing your visitors with each other. While not all of the other website's visitors would come and check your website out, there would definitely be a good number of them that would notice your link and visit. It is always best that you exchange your link with a website that is related to yours, more preferably with a higher page rank and better popularity.

2. Banner Exchanges
Banner exchanges primarily works the same way as link exchanges. However, banners prove to be more effective than simple link exchanges. Banners can be created with eye-catching graphics and images. On the other hand, links are nothing but text ads that can't be embellished with colors and pictures.

3. Ad text exchanges
Ad texts are the ones you see on most websites labeled as 'Sponsored links' or 'Google Ads'. Right now, there are several websites that offer services like these. But unlike Google Ads, you don't have to pay for anything to have your website listed on the ad text links that are distributed over participating websites. All you have to do is to publish the advertising texts on the pages of your website and your site is guaranteed to appear on others. You can say that this is the free version of Overture or Google Ads.